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Helen McCormick · Study
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Author
Helen McCormick
12 works
· latest 2023
· 2 institutions
cluster: provisional
ORCID 0000-0001-7490-6014
Works
12 shown
Exploring the influence of social media on sustainable fashion consumption: A systematic literature review and future research agenda
Journal of Global Fashion Marketing
·
2023
·
9 authors
·
review
·
Open access
112
citations
Investigating how online fashion product page design affects the consumer's clothing fit appraisal
Journal of Consumer Behaviour
·
2022
·
4 authors
·
Open access
37
citations
Fashion consumption during COVID-19: Comparative analysis of changing acquisition practices across nine countries and implications for sustainability
Cleaner and Responsible Consumption
·
2022
·
14 authors
·
Open access
51
citations
Attention and behaviour on fashion retail websites: an eye-tracking study
Information Technology and People
·
2021
·
2 authors
·
Open access
66
citations
3D-Printing in the Fashion Industry: A Fad or the Future?
Springer eBooks
·
2019
·
5 authors
·
chapter
15
citations
The impact of product presentation on decision-making and purchasing
Qualitative Market Research An International Journal
·
2019
·
2 authors
·
Open access
54
citations
A Virtual Reality and Retailing Literature Review: Current Focus, Underlying Themes and Future Directions
Progress in IS
·
2019
·
3 authors
·
chapter
·
Open access
38
citations
Shopping channel preference and usage motivations
Journal of Fashion Marketing and Management
·
2018
·
2 authors
·
Open access
58
citations
Consumers' emotional responses to the Christmas TV advertising of four retail brands
Journal of Retailing and Consumer Services
·
2015
·
3 authors
45
citations
Fashion retailing – past, present and future
Textile Progress
·
2014
·
5 authors
·
Open access
136
citations
Marketing design elements of mobile fashion retail apps
Journal of Fashion Marketing and Management
·
2013
·
2 authors
148
citations
Analysing the influence of the presentation of fashion garments on young consumers’ online behaviour
Journal of Fashion Marketing and Management
·
2012
·
2 authors
102
citations