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Shobana Kalyanaraman · Study

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Shobana Kalyanaraman

1 works· latest 1999cluster: provisional

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i101

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Mixing virtue and vice: combining the immediacy effect and the diversification heuristic1999 · 296 citations

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Mixing virtue and vice: combining the immediacy effect and the diversification heuristic

Journal of Behavioral Decision Making·1999·3 authors

296citations