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Ernesto García Cali · Study
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Author
Ernesto García Cali
4 works
· latest 2020
· 1 institutions
cluster: provisional
ORCID 0000-0003-0968-7104
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118
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Most cited in this library
Internal branding: conceptualization from a literature review and opportunities for future research
2020 · 90 citations
Endomarketing desde el paradigma de la sostenibilidad organizacional
2018 · 16 citations
Big Data Marketing During the Period 2012–2019: A Bibliometric Review
2019 · 7 citations
Marketing y competitividad en las organizaciones: enfoques y perspectivas
2017 · 5 citations
Works
4 shown
Internal branding: conceptualization from a literature review and opportunities for future research
Journal of Brand Management
·
2020
·
2 authors
·
Open access
90
citations
Big Data Marketing During the Period 2012–2019: A Bibliometric Review
Advances in intelligent systems and computing
·
2019
·
8 authors
·
other
·
Open access
7
citations
Endomarketing desde el paradigma de la sostenibilidad organizacional
Desarrollo Gerencial
·
2018
·
3 authors
·
Open access
16
citations
Marketing y competitividad en las organizaciones: enfoques y perspectivas
Ediciones Universidad Simón Bolívar eBooks
·
2017
·
30 authors
·
book
5
citations