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Helena Maria Lischka · Study

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Helena Maria Lischka

2 works· latest 2020· 2 institutionscluster: provisional

h-index2

i102

Citations74

Works here2

18

20

Most cited in this library

The role of subjective knowledge and perceived trustworthiness in fair trade consumption for fashion and food products2020 · 39 citations
Asymmetric cognitive, emotional and behavioural effects of values-related and performance-related negative brand publicity2018 · 35 citations

Works

2 shown

The role of subjective knowledge and perceived trustworthiness in fair trade consumption for fashion and food products

Journal of Consumer Marketing·2020·5 authors·Open access

39citations

Asymmetric cognitive, emotional and behavioural effects of values-related and performance-related negative brand publicity

Journal of Product & Brand Management·2018·3 authors

35citations