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Gretchen Larsen

17 works· latest 2024· 3 institutionscluster: provisionalORCID 0000-0003-0110-295X

h-index15

i1016

Citations979

Works here17

Most cited in this library

Examining the Effect of Market Orientation On Innovativeness2006 · 225 citations
Fame and fortune: a conceptual model of CEO brands2013 · 127 citations
Female Entrepreneurship and the Metanarrative of Economic Growth: A Critical Review of Underlying Assumptions2017 · 109 citations
The symbolic consumption of music2010 · 77 citations
A Deviant Art: Tattoo‐Related Stigma in an Era of Commodification2014 · 59 citations

Works

17 shown

Algorithmic personalization and brand loyalty: An experiential perspective

Marketing Theory·2024·2 authors·Open access

45citations

Constructing Consumer-Masstige brand relationships in a volatile social reality

Journal of Business Research·2022·4 authors·Open access

54citations

Experiential brand loyalty: Towards an extended conceptualisation of consumer allegiance to brands

Marketing Theory·2019·3 authors·Open access

29citations

Co-constructing loyalty in an era of digital music fandom

European Journal of Marketing·2019·4 authors·Open access

36citations

Consumer Identity Projects

SAGE Publications Ltd eBooks·2018·2 authors·chapter

30citations

Female Entrepreneurship and the Metanarrative of Economic Growth: A Critical Review of Underlying Assumptions

International Journal of Management Reviews

Cultural memory and the heritagisation of a music consumption community

Arts and the Market·2017·4 authors·Open access

14citations

A Deviant Art: Tattoo‐Related Stigma in an Era of Commodification

Psychology and Marketing·2014·3 authors·Open access

59citations

‘Gimme shelter’

Marketing Theory·2014·4 authors·Open access

36citations

Music, Markets and Consumption

Goodfellow Publishers Ltd eBooks·2013·3 authors·book·Open access

29citations

Music Consumption

Goodfellow Publishers Ltd eBooks·2013·3 authors·chapter

6citations

Fame and fortune: a conceptual model of CEO brands

European Journal of Marketing·2013·3 authors·Open access

127citations

The symbolic consumption of music

Journal of Marketing Management·2010·2 authors·Open access

77citations

The Consumption of Music as Self-Representation in Social Interaction

Australasian Marketing Journal (AMJ)·2009·2 authors·Open access

54citations

Examining the Effect of Market Orientation On Innovativeness

Journal of Marketing Management·2006·3 authors·Open access

225citations