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Haoyang Feng · Study

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Haoyang Feng

1 works· latest 2023· 1 institutionscluster: provisionalORCID 0000-0002-6853-6130

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Drivers of Purchase Intention in E-Commerce Live Streaming in China: Assessing the Mediating Role of Perceived Value Using the Modified Vam Model2023 · 5 citations

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Drivers of Purchase Intention in E-Commerce Live Streaming in China: Assessing the Mediating Role of Perceived Value Using the Modified Vam Model

Journal of Law and Sustainable Development·2023·2 authors·Open access

5citations