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Semila Fenelly Fernandes · Study

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Semila Fenelly Fernandes

8 works· latest 2024· 1 institutionscluster: provisionalORCID 0000-0003-1626-9744

h-index8

i108

Citations297

Works here8

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Most cited in this library

Measurement of factors influencing online shopper buying decisions: A scale development and validation2021 · 75 citations
Analysing the impact of COVID-19 on over-the-top media platforms in India2020 · 70 citations
Automation in Recruitment: A New Frontier2018 · 68 citations
A review of green purchase with reference to individual consumers and organizational consumers: A TCCM approach2022 · 22 citations
Influence of Social Reference Groups on Consumer Buying Behavior: A Review2019 · 19 citations

Works

8 shown

Effect of Consciousness in Sustainable Consumption Habits on Purchase Intention of Green Products : Comparison Study Between India and USA

Indian Journal of Marketing·2024·3 authors

16citations

A review of green purchase with reference to individual consumers and organizational consumers: A TCCM approach

Cleaner and Responsible Consumption·2022·3 authors·Open access

22citations

Measurement of factors influencing online shopper buying decisions: A scale development and validation

Journal of Retailing and Consumer Services·2021·4 authors·Open access

75citations

Analysing the impact of COVID-19 on over-the-top media platforms in India

International Journal of Pervasive Computing and Communications·2020·3 authors

70citations

Analysing Performance of Company through Annual reports using Text Analytics

International Conference on Digitization (ICD)·2019·3 authors·other

11citations

Influence of Social Reference Groups on Consumer Buying Behavior: A Review

Journal of Management and Research·2019·2 authors·review·Open access

19citations

Automation in Recruitment: A New Frontier

Journal of Information Technology Teaching Cases·2018·2 authors

68citations

Influence of Social Reference Group on Buying Behavior, a Comparative Study of Working and Non Working Women in Bangalore-A Pilot Study Analysis

Indian Journal of Science and Technology·2015·2 authors·other·Open access

16citations