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Yusuf Zafer Can UĞURHAN · Study
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Yusuf Zafer Can UĞURHAN
3 works
· latest 2020
· 1 institutions
cluster: provisional
ORCID 0000-0003-1264-9002
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69
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Most cited in this library
The surprise effect of ambient ad on the path leading to purchase: Testing the role of attitude toward the brand
2018 · 28 citations
FROM MEDIA LITERACY TO NEW MEDIA LITERACY: A LENS INTO OPEN AND DISTANCE LEARNING CONTEXT
2020 · 24 citations
SOSYAL MEDYADA GÖSTERİŞ TÜKETİMİ EĞİLİMİ ÖLÇEĞİ GELİŞTİRME ÇALIŞMASI
2019 · 17 citations
Works
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FROM MEDIA LITERACY TO NEW MEDIA LITERACY: A LENS INTO OPEN AND DISTANCE LEARNING CONTEXT
Turkish Online Journal of Distance Education
·
2020
·
4 authors
·
Open access
24
citations
SOSYAL MEDYADA GÖSTERİŞ TÜKETİMİ EĞİLİMİ ÖLÇEĞİ GELİŞTİRME ÇALIŞMASI
Gümüşhane Üniversitesi İletişim Fakültesi Elektronik Dergisi
·
2019
·
2 authors
·
Open access
17
citations
The surprise effect of ambient ad on the path leading to purchase: Testing the role of attitude toward the brand
Journal of Marketing Communications
·
2018
·
3 authors
28
citations