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Nazlida Muhamad · Study

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Nazlida Muhamad

5 works· latest 2023· 2 institutionscluster: provisionalORCID 0000-0003-2790-8900

h-index5

i105

Citations243

Works here5

10

19

21

23

Most cited in this library

The constructs mediating religions' influence on buyers and consumers2010 · 157 citations
Internal marketing: a review and future research agenda2021 · 47 citations
Customer-perceived service wellbeing in a transformative framework: Research propositions in the area of health services2021 · 16 citations
Customer perceived quality of life in provider value cocreation: The mediating role of customer value cocreation and the moderating role of customer emotions2023 · 12 citations
Muslim millennials’ attitudes towards fashion advertising2019 · 11 citations

Works

5 shown

Customer perceived quality of life in provider value cocreation: The mediating role of customer value cocreation and the moderating role of customer emotions

Journal of Consumer Behaviour·2023·5 authors·Open access

12citations

Customer-perceived service wellbeing in a transformative framework: Research propositions in the area of health services

International Review on Public and Nonprofit Marketing·2021·3 authors·Open access

16citations

Internal marketing: a review and future research agenda

Asia Pacific Business Review·2021·2 authors

47citations

Muslim millennials’ attitudes towards fashion advertising

International Journal of Advertising·2019·3 authors

11citations

The constructs mediating religions' influence on buyers and consumers

Journal of Islamic marketing·2010·2 authors

157citations