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Robert Zimmermann · Study

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Robert Zimmermann

7 works· latest 2024· 1 institutionscluster: provisionalORCID 0000-0003-1819-6542

h-index6

i103

Citations194

Works here7

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Most cited in this library

Enhancing brick-and-mortar store shopping experience with an augmented reality shopping assistant application using personalized recommendations and explainable artificial intelligence2022 · 136 citations
Identifying Sales-Influencing Touchpoints along the Omnichannel Customer Journey2022 · 17 citations
From Data to Decisions: Optimizing Supply Chain Management with Machine Learning-Infused Dashboards2024 · 10 citations
Identifying Brand-Owned Touchpoints Along the Digital Retail Customer Journey – A Practical Approach2020 · 9 citations
Methods to Authenticate Luxury Products: Identifying Key Features and Most Recognized Deficits2023 · 9 citations

Works

7 shown

From Data to Decisions: Optimizing Supply Chain Management with Machine Learning-Infused Dashboards

Procedia Computer Science·2024·2 authors·other·Open access

10citations

Methods to Authenticate Luxury Products: Identifying Key Features and Most Recognized Deficits

SN Computer Science·2023·6 authors·Open access

9citations

Enhancing brick-and-mortar store shopping experience with an augmented reality shopping assistant application using personalized recommendations and explainable artificial intelligence

Journal of Research in Interactive Marketing·2022·8 authors·Open access

136citations

Identifying Sales-Influencing Touchpoints along the Omnichannel Customer Journey

Procedia Computer Science·2022·3 authors·other·Open access

17citations

Identifying Brand-Owned Touchpoints Along the Digital Retail Customer Journey – A Practical Approach

·2020·2 authors·chapter

9citations

The Effect of Queuing Technology on Customer Experience in Physical Retail Environments

Lecture notes in computer science·2020·3 authors·other·Open access

7citations

Smartphones as an Opportunity to Increase Sales in Brick-and-Mortar Stores: Identifying Sales Influencers Based on a Literature Review

Lecture notes in computer science·2019·3 authors·other·Open access

6citations