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Huifeng Bai · Study

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Huifeng Bai

3 works· latest 2025· 1 institutionscluster: provisionalORCID 0000-0001-5836-8877

h-index3

i101

Citations47

Works here3

21

24

25

Most cited in this library

Luxury fashion retailers' localised marketing strategies in practice – evidence from China2021 · 34 citations
Perceived values of luxury fashion brands—evidence from Indonesian Millennials2024 · 7 citations
Do second-hand luxury retailers affect luxury brand image? Exploring the mediation of construal level theory between official and unofficial retailers2025 · 6 citations

Works

3 shown

Do second-hand luxury retailers affect luxury brand image? Exploring the mediation of construal level theory between official and unofficial retailers

Journal of Retailing and Consumer Services·2025·4 authors·Open access

6citations

Perceived values of luxury fashion brands—evidence from Indonesian Millennials

SN Business & Economics·2024·5 authors·Open access

7citations

Luxury fashion retailers' localised marketing strategies in practice – evidence from China

International Marketing Review·2021·3 authors

34citations