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Heeyoung Yoon · Study

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Heeyoung Yoon

2 works· latest 2024· 2 institutionscluster: provisionalORCID 0000-0003-3789-3968

h-index2

i102

Citations35

Works here2

21

24

Most cited in this library

Adding is favoured over subtracting in problem solving2021 · 18 citations
Consuming Regardless of Preference: Consumers Overestimate the Impact of Liking on Consumption2024 · 17 citations

Works

2 shown

Consuming Regardless of Preference: Consumers Overestimate the Impact of Liking on Consumption

Journal of Consumer Research·2024·2 authors·Open access

17citations

Adding is favoured over subtracting in problem solving

Nature·2021·2 authors

18citations