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Maria Alda Saores Gusmao · Study
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Maria Alda Saores Gusmao
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· latest 2024
· 1 institutions
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Improving Purchase Intention Through Celebrity Endorsement, Social Media Advertising, and Customer Experience With Brand Image as a Moderation
2024 · 5 citations
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Improving Purchase Intention Through Celebrity Endorsement, Social Media Advertising, and Customer Experience With Brand Image as a Moderation
International Journal of Business and Applied Economics
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2024
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3 authors
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Open access
5
citations