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J. Griffiths-Hemans · Study

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J. Griffiths-Hemans

1 works· latest 2005· 1 institutionscluster: provisional

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Citations137

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Setting the Stage for Creative New Products: Investigating the Idea Fruition Process2005 · 137 citations

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Setting the Stage for Creative New Products: Investigating the Idea Fruition Process

Journal of the Academy of Marketing Science·2005·1 author

137citations