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Yongqiang Li · Study
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Author
Yongqiang Li
6 works
· latest 2022
· 1 institutions
cluster: provisional
ORCID 0000-0001-8091-5005
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Citations
246
Works here
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22
Most cited in this library
The Effects of Corporate-Brand Credibility, Perceived Corporate-Brand Origin, and Self-Image Congruence on Purchase Intention: Evidence From China's Auto Industry
2011 · 66 citations
The roles of bridging and bonding in social media communities
2013 · 50 citations
Small business industrial buyers' price sensitivity: Do service quality dimensions matter in business markets?
2010 · 45 citations
In‐store marketing: a strategic perspective
2011 · 38 citations
The influence of collectivist human resource management practices on team-level identification
2014 · 32 citations
Works
6 shown
Governance and Sustainability in Local Government
Australasian Accounting Business and Finance Journal
·
2022
·
2 authors
·
Open access
15
citations
The influence of collectivist human resource management practices on team-level identification
The International Journal of Human Resource Management
·
2014
·
3 authors
32
citations
The roles of bridging and bonding in social media communities
Journal of the American Society for Information Science and Technology
·
2013
·
5 authors
50
citations
In‐store marketing: a strategic perspective
Asia Pacific Journal of Marketing and Logistics
·
2011
·
6 authors
38
citations
The Effects of Corporate-Brand Credibility, Perceived Corporate-Brand Origin, and Self-Image Congruence on Purchase Intention: Evidence From China's Auto Industry
Journal of Global Marketing
·
2011
·
3 authors
66
citations
Small business industrial buyers' price sensitivity: Do service quality dimensions matter in business markets?
Industrial Marketing Management
·
2010
·
4 authors
45
citations