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Luming Wang · Study

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Luming Wang

5 works· latest 2025· 2 institutionscluster: provisionalORCID 0000-0002-4525-7606

h-index5

i105

Citations186

Works here5

12

13

25

Most cited in this library

Formative vs. reflective measures: Facets of variation2012 · 78 citations
Subjecthood in Chinese2013 · 50 citations
Strategic ambiguity: a systematic review, a typology and a dynamic capability view2025 · 27 citations
Heterogeneous sources of customer-based brand equity within a product category2013 · 21 citations
Measuring consumer-based brand equity across brand portfolios: Many-facet Item Response Theory perspective2012 · 10 citations

Works

5 shown

Strategic ambiguity: a systematic review, a typology and a dynamic capability view

Management Decision·2025·6 authors·review·Open access

27citations

Subjecthood in Chinese

Studies in Chinese language and discourse·2013·3 authors·chapter

50citations

Heterogeneous sources of customer-based brand equity within a product category

Marketing Intelligence & Planning·2013·2 authors

21citations

Formative vs. reflective measures: Facets of variation

Journal of Business Research·2012·2 authors

78citations

Measuring consumer-based brand equity across brand portfolios: Many-facet Item Response Theory perspective

Journal of Targeting Measurement and Analysis for Marketing·2012·2 authors·Open access

10citations