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Lihong Chen · Study
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Author
Lihong Chen
4 works
· latest 2024
· 2 institutions
cluster: provisional
ORCID 0000-0002-7226-3307
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Citations
271
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Most cited in this library
The Empirical Analysis of Green Innovation for Fashion Brands, Perceived Value and Green Purchase Intention—Mediating and Moderating Effects
2021 · 115 citations
Relationship Analysis among Apparel Brand Image, Self-Congruity, and Consumers’ Purchase Intention
2021 · 62 citations
Should “green information” be interactive? The influence of green information presentation on consumers’ green participation behavior for driving sustainable consumption of fashion brands
2024 · 58 citations
Research on Influencing Mechanism of Fashion Brand Image Value Creation Based on Consumer Value Co-Creation and Experiential Value Perception Theory
2022 · 36 citations
Works
4 shown
Should “green information” be interactive? The influence of green information presentation on consumers’ green participation behavior for driving sustainable consumption of fashion brands
Journal of Cleaner Production
·
2024
·
3 authors
·
Open access
58
citations
Research on Influencing Mechanism of Fashion Brand Image Value Creation Based on Consumer Value Co-Creation and Experiential Value Perception Theory
Sustainability
·
2022
·
5 authors
·
Open access
36
citations
Relationship Analysis among Apparel Brand Image, Self-Congruity, and Consumers’ Purchase Intention
Sustainability
·
2021
·
7 authors
·
Open access
62
citations
The Empirical Analysis of Green Innovation for Fashion Brands, Perceived Value and Green Purchase Intention—Mediating and Moderating Effects
Sustainability
·
2021
·
4 authors
·
Open access
115
citations