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Wei‐Rong Lin · Study
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Wei‐Rong Lin
1 works
· latest 2013
· 1 institutions
cluster: provisional
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Constructing Customer‐based Museums Brand Equity Model: The Mediating Role of Brand Value
2013 · 80 citations
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Constructing Customer‐based Museums Brand Equity Model: The Mediating Role of Brand Value
International Journal of Tourism Research
·
2013
·
3 authors
80
citations