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Wisal Ahmad · Study

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Wisal Ahmad

3 works· latest 2023· 2 institutionscluster: provisional

h-index3

i103

Citations65

Works here3

11

18

23

Most cited in this library

An Empirical Investigation of the Association between Creative Advertising and Advertising Effectiveness in Pakistan2011 · 26 citations
Exploring travelers’ readiness to adopt cryptocurrency payment (vs mobile payment)2023 · 21 citations
Cash management in the travel and leisure sector: evidence from the United Kingdom2018 · 18 citations

Works

3 shown

Exploring travelers’ readiness to adopt cryptocurrency payment (vs mobile payment)

Current Issues in Tourism·2023·5 authors

21citations

Cash management in the travel and leisure sector: evidence from the United Kingdom

Applied Economics Letters·2018·2 authors·Open access

18citations

An Empirical Investigation of the Association between Creative Advertising and Advertising Effectiveness in Pakistan

International Journal of Marketing Studies·2011·2 authors·Open access

26citations