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Manuel Morales-Serazzi · Study

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Manuel Morales-Serazzi

2 works· latest 2023· 1 institutionscluster: provisionalORCID 0000-0003-2635-6120

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Citations26

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Most cited in this library

A new perspective of BDA and information quality from final users of information: A multiple study approach2023 · 15 citations
Achieving useful data analytics for marketing: Discrepancies in information quality for producers and users of information2021 · 11 citations

Works

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A new perspective of BDA and information quality from final users of information: A multiple study approach

International Journal of Information Management·2023·3 authors

15citations

Achieving useful data analytics for marketing: Discrepancies in information quality for producers and users of information

BRQ Business Research Quarterly·2021·3 authors·Open access

11citations