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Murat AKIN · Study
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Author
Murat AKIN
3 works
· latest 2017
· 1 institutions
cluster: provisional
ORCID 0000-0002-0564-7634
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Citations
73
Works here
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Most cited in this library
Predicting Consumers’ Behavioral Intentions with Perceptions of Brand Personality: A Study in Cell Phone Markets
2011 · 41 citations
The Impacts of Brand Personality on Brand Loyalty: A Research on Automobile Brands in Turkey
2017 · 18 citations
TÜKETİCİ ETNOSENTRİZMİ VE DAVRANIŞ NİYETLERİ ARASINDAKİ FARKLILIĞIN BELİRLENMESİNDE CETSCALE ÖLÇEĞİ
2009 · 14 citations
Works
3 shown
The Impacts of Brand Personality on Brand Loyalty: A Research on Automobile Brands in Turkey
International Journal of Marketing Studies
·
2017
·
1 author
·
Open access
18
citations
Predicting Consumers’ Behavioral Intentions with Perceptions of Brand Personality: A Study in Cell Phone Markets
International Journal of Business and Management
·
2011
·
1 author
·
Open access
41
citations
TÜKETİCİ ETNOSENTRİZMİ VE DAVRANIŞ NİYETLERİ ARASINDAKİ FARKLILIĞIN BELİRLENMESİNDE CETSCALE ÖLÇEĞİ
Ege Akademik Bakis (Ege Academic Review)
·
2009
·
4 authors
14
citations