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William G. Browne · Study
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Author
William G. Browne
5 works
· latest 1998
· 1 institutions
cluster: provisional
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Citations
308
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Most cited in this library
Student as Customer: Factors Affecting Satisfaction and Assessments of Institutional Quality
1998 · 240 citations
Perceived Quality of Marketing Journals
1979 · 20 citations
Using Corporate Sponsored Marketing Management Projects
1979 · 18 citations
FREQUENT-FLIER PROGRAMS: THE AUSTRALIAN EXPERIENCE
1995 · 17 citations
A three stage product review process
1976 · 13 citations
Works
5 shown
Student as Customer: Factors Affecting Satisfaction and Assessments of Institutional Quality
Journal of Marketing for HIGHER EDUCATION
·
1998
·
4 authors
240
citations
FREQUENT-FLIER PROGRAMS: THE AUSTRALIAN EXPERIENCE
Transportation Journal
·
1995
·
3 authors
17
citations
Perceived Quality of Marketing Journals
Journal of Marketing Education
·
1979
·
2 authors
20
citations
Using Corporate Sponsored Marketing Management Projects
Journal of Marketing Education
·
1979
·
1 author
18
citations
A three stage product review process
Industrial Marketing Management
·
1976
·
2 authors
13
citations