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Ranis Cheng · Study
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Author
Ranis Cheng
9 works
· latest 2021
· 2 institutions
cluster: provisional
ORCID 0009-0009-7296-9367
Works
9 shown
What Retail Experts Say about Tourism Retail Education? A Case of Macao Using an Integrated Bloom-Kolb Learning Design Canvas
Journal of Quality Assurance in Hospitality & Tourism
·
2021
·
3 authors
5
citations
The hoarder, the oniomaniac and the fashionista in me: A life histories perspective on self‐concept and consumption practices
Journal of Consumer Behaviour
·
2021
·
4 authors
17
citations
Educating graduates for marketing in SMEs
Journal of Small Business and Enterprise Development
·
2016
·
3 authors
16
citations
Marketing in SMEs: a “4Ps” self-branding model
International Journal of Entrepreneurial Behaviour & Research
·
2016
·
4 authors
101
citations
Communicating Sustainability: The Case of Slow-Fashion Micro-organizations
The anthropocene: Politik - economics - society - science
·
2016
·
4 authors
·
chapter
16
citations
Gender and Business Ethics of Enterprise Students and Nascent Entrepreneurs Engaged in Entrepreneurship Education
The Journal of Entrepreneurship
·
2015
·
3 authors
11
citations
Predicting handbill avoidance in Hong Kong and the UK
European Journal of Marketing
·
2014
·
3 authors
18
citations
Aligning teaching and practice: a study of SME marketing
Journal of Research in Marketing and Entrepreneurship
·
2011
·
4 authors
33
citations
Exploring the relationship between corporate, internal and employer branding
Journal of Product & Brand Management
·
2010
·
3 authors
369
citations