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Katarina Hellén · Study

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Katarina Hellén

7 works· latest 2016· 2 institutionscluster: provisional

h-index7

i107

Citations324

Works here7

07

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16

Most cited in this library

Happiness as a predictor of service quality and commitment for utilitarian and hedonic services2011 · 90 citations
Development of a scale measuring childlike anthropomorphism in products2013 · 79 citations
Sometimes a celebrity holding a negative public image is the best product endorser2016 · 46 citations
Re‐investigating the nature of tangibility/intangibility and its influence on consumer experiences2013 · 41 citations
How designers and marketers can work together to support consumers' happiness2013 · 25 citations

Works

7 shown

Sometimes a celebrity holding a negative public image is the best product endorser

European Journal of Marketing·2016·3 authors

46citations

The effects of the experience recommendation on short- and long-term happiness

Marketing Letters·2015·3 authors

22citations

How designers and marketers can work together to support consumers' happiness

Research Repository (Delft University of Technology)·2013·2 authors·Open access

25citations

Re‐investigating the nature of tangibility/intangibility and its influence on consumer experiences

Journal of service management·2013·2 authors

41citations

Development of a scale measuring childlike anthropomorphism in products

Journal of Marketing Management·2013·2 authors

79citations

Happiness as a predictor of service quality and commitment for utilitarian and hedonic services

Psychology and Marketing·2011·2 authors

90citations

Love at First Sight or a Long-Term Affair?

Journal of Relationship Marketing·2007·4 authors

21citations