SZodixStudyAcademic Library

Shelves Open access

Study · an open academic library·Metadata from OpenAlex (CC0)·Shelves·OpenAlex metadata, de-duplicated

Denise T. Smart · Study

Home/Author

Denise T. Smart

11 works· latest 2011· 2 institutionscluster: provisional

h-index11

i1011

Citations1,089

Works here11

88

91

92

93

94

95

99

03

11

Most cited in this library

Entrepreneurial Orientation, Distinctive Marketing Competencies And Organizational Performance2011 · 404 citations
Marketing Education in the Year 2000: Changes Observed and Challenges Anticipated1999 · 158 citations
Generic retailing types, distinctive marketing competencies, and competitive advantage1993 · 92 citations
Sports Marketing: A New Ball Game with New Rules1993 · 90 citations
Mastering the Art of Teaching: Pursuing Excellence in a New Millennium2003 · 70 citations

Works

11 shown

Entrepreneurial Orientation, Distinctive Marketing Competencies And Organizational Performance

Journal of Applied Business Research (JABR)·2011·2 authors·Open access

404citations

Mastering the Art of Teaching: Pursuing Excellence in a New Millennium

Journal of Marketing Education·2003·3 authors

70citations

Marketing Education in the Year 2000: Changes Observed and Challenges Anticipated

Journal of Marketing Education·1999·3 authors

158citations

Undergraduate Marketing Education in the 21st Century: Views from Three Institutions

Marketing Education Review·1999·4 authors

33citations

Advertising Sensitive Products

International Journal of Advertising·1995·4 authors

64citations

Consumer Experiences Calling Toll-Free Corporate Hotlines

Journal of Business Communication·1994·2 authors·Open access

36citations

Generic retailing types, distinctive marketing competencies, and competitive advantage

Journal of Retailing·1993·3 authors

92citations

Sports Marketing: A New Ball Game with New Rules

Journal of Advertising Research·1993·3 authors

90citations

Manufacturer Responsiveness to Consumer Correspondence: An Empirical Investigation of Consumer Perceptions

Journal of Consumer Affairs·1992·2 authors

34citations

Master Teaching Revisited Pursuing Excellence from the Students' Perspective

Journal of Marketing Education·1991·3 authors

51citations

Master Teaching: Pursuing Excellence in Marketing Education

Journal of Marketing Education·1988·3 authors

57citations