Lucky Bamidele Benjamin

Most cited in this library

• Marketing, communication, banking, and Fintech: personalization in Fintech marketing, enhancing customer communication for financial inclusion2024 · 40 citations
• Utilizing machine learning to predict employee turnover in high-stress sectors2024 · 35 citations
• The potential of IoT to transform supply chain management through enhanced connectivity and real-time data2024 · 30 citations
• A review of strategic decision-making in marketing through big data and analytics2024 · 25 citations
• Strategies for enhancing global supply chain resilience to climate change2024 · 22 citations