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Brad Hill · Study
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Author
Brad Hill
12 works
· latest 2024
· 1 institutions
cluster: provisional
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Citations
1,012
Works here
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Most cited in this library
Effects of Sport Event Media on Destination Image and Intention to Visit
2003 · 378 citations
Repeat Attendance as a Function of Involvement, Loyalty, and the Sportscape Across Three Football Contexts
2000 · 224 citations
Brand Architecture, Drivers of Consumer Involvement, and Brand Loyalty With Professional Sport Leagues and Teams
2013 · 133 citations
Coach decision-making and the relative age effect on talent selection in football
2016 · 75 citations
Repeat participation as a function of program attractiveness, socializing opportunities, loyalty and the sportscape across three sport facility contexts
2012 · 49 citations
Works
12 shown
Athlete Brand Congruence as a Measure to Evaluate Brand Identity and Image Fit
Australasian Marketing Journal (AMJ)
·
2024
·
4 authors
·
Open access
8
citations
Athlete brand identity, image and congruence: a systematic literature review
International Journal of Sport Management and Marketing
·
2021
·
4 authors
·
review
·
Open access
18
citations
Developing an Athlete Brand Identity Scale using Rasch analysis
Sport Business and Management An International Journal
·
2020
·
4 authors
·
Open access
18
citations
Coach decision-making and the relative age effect on talent selection in football
European Sport Management Quarterly
·
2016
·
2 authors
75
citations
The effects of using pre-elite athletes as brand endorsers on purchase intent and brand image
International Journal of Sport Management and Marketing
·
2016
·
2 authors
8
citations
The impact of processing athlete transgressions on brand image and purchase intent
European Sport Management Quarterly
·
2013
·
2 authors
·
Open access
43
citations
Brand Architecture, Drivers of Consumer Involvement, and Brand Loyalty With Professional Sport Leagues and Teams
Journal of Sport Management
·
2013
·
3 authors
·
Open access
133
citations
Repeat participation as a function of program attractiveness, socializing opportunities, loyalty and the sportscape across three sport facility contexts
Sport Management Review
·
2012
·
2 authors
49
citations
When the home team is not featured: Comparison of two television network commentaries during broadcasts of the 2006 FIFA World Football Cup
Sport Management Review
·
2011
·
3 authors
22
citations
Give the Bench the Boot! Using Manning Theory to Design Youth-Sport Programs
Journal of Sport Management
·
2008
·
2 authors
36
citations
Effects of Sport Event Media on Destination Image and Intention to Visit
Journal of Sport Management
·
2003
·
3 authors
378
citations
Repeat Attendance as a Function of Involvement, Loyalty, and the Sportscape Across Three Football Contexts
Sport Management Review
·
2000
·
2 authors
224
citations