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Mark P. Pritchard · Study
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Author
Mark P. Pritchard
10 works
· latest 2016
· 3 institutions
cluster: provisional
Works
10 shown
Sport Consumer Behavior Research: Improving Our Game
Journal of Sport Management
·
2016
·
4 authors
·
Open access
47
citations
The Impact of Constraints on Motivation, Activity Attachment, and Skier Intentions to Continue
Journal of Leisure Research
·
2011
·
3 authors
118
citations
The formation and effect of attitude importance in professional sport
European Journal of Marketing
·
2010
·
2 authors
33
citations
Measuring the Motives of Sport Event Attendance: Bridging the Academic-Practitioner Divide to Understanding Behavior
Sport Marketing Quarterly
·
2009
·
4 authors
226
citations
Barriers to repeat patronage: the impact of spectator constraints
European Journal of Marketing
·
2009
·
3 authors
62
citations
Symbiosis and Substitution in Spectator Sport
Journal of Sport Management
·
2006
·
2 authors
74
citations
Sport publicity: Commitment's moderation of message effects
Journal of Business Research
·
2006
·
2 authors
80
citations
The destination product and its impact on traveller perceptions
Tourism Management
·
2000
·
3 authors
966
citations
The Loyal Traveler: Examining a Typology of Service Patronage
Journal of Travel Research
·
1997
·
2 authors
316
citations
Loyalty measurement: A critical examination and theoretical extension
Leisure Sciences
·
1992
·
3 authors
172
citations