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Lois J. Smith · Study
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Author
Lois J. Smith
7 works
· latest 2015
· 2 institutions
cluster: provisional
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7
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7
Citations
415
Works here
7
93
94
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03
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15
Most cited in this library
Content and Delivery: A Comparison and Contrast of Electronic and Traditional MBA Marketing Planning Courses
2001 · 117 citations
A content analysis of gender differences in children's advertising
1994 · 107 citations
Consumer evaluation processes in a service letting
1993 · 57 citations
Student Evaluations of Faculty Grading Methods
2003 · 56 citations
The Contributions Of Student Organization Involvement To Students Self-Assessments Of Their Leadership Traits And Relational Behaviors
2015 · 34 citations
Works
7 shown
The Contributions Of Student Organization Involvement To Students Self-Assessments Of Their Leadership Traits And Relational Behaviors
American Journal of Business Education (AJBE)
·
2015
·
2 authors
·
Open access
34
citations
Local Versus Standardized Content Assessment: Some Management Implications, or Why Bother?
Journal of Education for Business
·
2010
·
2 authors
12
citations
Student Evaluations of Faculty Grading Methods
Journal of Education for Business
·
2003
·
2 authors
56
citations
Content and Delivery: A Comparison and Contrast of Electronic and Traditional MBA Marketing Planning Courses
Journal of Marketing Education
·
2001
·
1 author
117
citations
Television Commercials in Violent Programming: An Experimental Evaluation of their Effects on Children
Journal of the Academy of Marketing Science
·
1994
·
1 author
32
citations
A content analysis of gender differences in children's advertising
Journal of Broadcasting & Electronic Media
·
1994
·
1 author
107
citations
Consumer evaluation processes in a service letting
Journal of Services Marketing
·
1993
·
2 authors
57
citations