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Geoffrey A. Moore · Study
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Author
Geoffrey A. Moore
8 works
· latest 2014
cluster: provisional
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8
Citations
3,255
Works here
8
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97
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14
Most cited in this library
Crossing the chasm : marketing and selling disruptive products to mainstream customers
2014 · 1,150 citations
Crossing the Chasm
1991 · 1,051 citations
Crossing the chasm : marketing and selling technology products to mainstream customers
1991 · 467 citations
Inside the Tornado: Marketing Strategies from Silicon Valley's Cutting Edge
1997 · 201 citations
Dealing with Darwin: How Great Companies Innovate at Every Phase of their Evolution
2007 · 166 citations
Works
8 shown
Crossing the chasm : marketing and selling disruptive products to mainstream customers
·
2014
·
1 author
1,150
citations
Dealing with Darwin: How Great Companies Innovate at Every Phase of their Evolution
Strategic Direction
·
2007
·
1 author
166
citations
To succeed in the long-term, focus on the middle-term.
PubMed
·
2007
·
1 author
37
citations
Darwin and the demon: innovating within established enterprises.
PubMed
·
2004
·
1 author
141
citations
Living on the Fault Line
·
2000
·
1 author
·
book
42
citations
Inside the Tornado: Marketing Strategies from Silicon Valley's Cutting Edge
Journal of Marketing
·
1997
·
2 authors
·
other
201
citations
Crossing the Chasm
·
1991
·
2 authors
·
book
1,051
citations
Crossing the chasm : marketing and selling technology products to mainstream customers
HarperBusiness eBooks
·
1991
·
1 author
·
book
467
citations