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G. E. Kiser · Study
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Author
G. E. Kiser
5 works
· latest 1984
· 1 institutions
cluster: provisional
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Citations
234
Works here
5
75
76
80
81
84
Most cited in this library
Industrial Buyer Image of the Saleswoman
1984 · 76 citations
Educational Buyers' Perceptions of Vendor Attributes
1980 · 55 citations
The Marketing of Legal Services
1981 · 45 citations
Elements of Purchasing Strategy
1976 · 31 citations
Vendor attribute evaluations of “buying center” members other than purchasing executives
1975 · 27 citations
Works
5 shown
Industrial Buyer Image of the Saleswoman
Journal of Marketing
·
1984
·
4 authors
76
citations
The Marketing of Legal Services
Journal of Marketing
·
1981
·
3 authors
45
citations
Educational Buyers' Perceptions of Vendor Attributes
Journal of Purchasing and Materials Management
·
1980
·
2 authors
55
citations
Elements of Purchasing Strategy
Journal of Purchasing and Materials Management
·
1976
·
1 author
31
citations
Vendor attribute evaluations of “buying center” members other than purchasing executives
Industrial Marketing Management
·
1975
·
3 authors
27
citations