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Ya-Yun Lin · Study

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Ya-Yun Lin

1 works· latest 2022· 1 institutionscluster: provisional

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Citations37

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A Study on the Influence of Conformity Behaviors, Perceived Risks, and Customer Engagement on Group Buying Intention: A Case Study of Community E-Commerce Platforms2022 · 37 citations

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A Study on the Influence of Conformity Behaviors, Perceived Risks, and Customer Engagement on Group Buying Intention: A Case Study of Community E-Commerce Platforms

Sustainability·2022·4 authors·Open access

37citations