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Judith J. Marshall · Study
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Author
Judith J. Marshall
6 works
· latest 1992
· 3 institutions
cluster: provisional
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Citations
172
Works here
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Most cited in this library
Technology Acceptance in Canadian Retail Banking: A Study of Consumer Motivations and Use of ATMs
1988 · 52 citations
An Empirical Study of Factors Influencing Innovation Implementation in Industrial Sales Organizations
1992 · 43 citations
Adapting to Retirement
1982 · 32 citations
Successfully using telemarketing in industrial sales
1988 · 19 citations
The roles of outside and inside sales representatives
1991 · 15 citations
Works
6 shown
An Empirical Study of Factors Influencing Innovation Implementation in Industrial Sales Organizations
Journal of the Academy of Marketing Science
·
1992
·
2 authors
43
citations
The roles of outside and inside sales representatives
Journal of Direct Marketing
·
1991
·
2 authors
15
citations
Prise de décision jointe chez les couples âgés: Un schéma d'étude
Recherche et Applications en Marketing (French Edition)
·
1990
·
2 authors
11
citations
Technology Acceptance in Canadian Retail Banking: A Study of Consumer Motivations and Use of ATMs
International Journal of Bank Marketing
·
1988
·
2 authors
52
citations
Successfully using telemarketing in industrial sales
Industrial Marketing Management
·
1988
·
2 authors
19
citations
Adapting to Retirement
Journal of the American Geriatrics Society
·
1982
·
5 authors
·
review
32
citations