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Norhanisah Bte Ismail · Study

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Norhanisah Bte Ismail

2 works· latest 2015· 1 institutionscluster: provisional

h-index2

i102

Citations54

Works here2

12

15

Most cited in this library

The Relationship between Store Brand and Customer Loyalty in Retailing in Malaysia2012 · 41 citations
Relationship between Celebrity Endorsement and Brand Attitude: With Reference to Financial Services Sector Brands in Sri Lanka2015 · 13 citations

Works

2 shown

Relationship between Celebrity Endorsement and Brand Attitude: With Reference to Financial Services Sector Brands in Sri Lanka

·2015·2 authors

13citations

The Relationship between Store Brand and Customer Loyalty in Retailing in Malaysia

Asian Social Science·2012·12 authors·Open access

41citations