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Kuang‐Wen Wu · Study

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Kuang‐Wen Wu

5 works· latest 2022· 1 institutionscluster: provisional

h-index5

i105

Citations656

Works here5

11

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22

Most cited in this library

The effect of online privacy policy on consumer privacy concern and trust2012 · 429 citations
Doing Good Does Good? Sustainable Marketing of CSR and Consumer Evaluations2011 · 137 citations
Customer Loyalty Explained by Electronic Recovery Service Quality: Implications of the Customer Relationship Re-Establishment for Consumer Electronics E-Tailers2011 · 46 citations
Difficulty is a possibility: turning service recovery into e-WOM2021 · 26 citations
Exploring Consumer Adoption of Mobile Shopping Apps From a Perspective of Elaboration Likelihood Model2022 · 18 citations

Works

5 shown

Exploring Consumer Adoption of Mobile Shopping Apps From a Perspective of Elaboration Likelihood Model

International Journal of E-Services and Mobile Applications·2022·2 authors·Open access

18citations

Difficulty is a possibility: turning service recovery into e-WOM

Journal of Services Marketing·2021·3 authors

26citations

The effect of online privacy policy on consumer privacy concern and trust

Computers in Human Behavior·2012·3 authors

429citations

Doing Good Does Good? Sustainable Marketing of CSR and Consumer Evaluations

Corporate Social Responsibility and Environmental Management·2011·3 authors

137citations

Customer Loyalty Explained by Electronic Recovery Service Quality: Implications of the Customer Relationship Re-Establishment for Consumer Electronics E-Tailers

Contemporary Management Research·2011·1 author·Open access

46citations