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Sheng Chung Lo · Study

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Sheng Chung Lo

1 works· latest 2017cluster: provisional

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Country-of-origin and Consumer Ethnocentrism: Effect on Brand Image and Product Evaluation2017 · 18 citations

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Country-of-origin and Consumer Ethnocentrism: Effect on Brand Image and Product Evaluation

Journal of Applied Sciences·2017·4 authors·Open access

18citations