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ChapterMetaphor at Work

Christophe Van den Bulte1994

Chapter1994

Metaphor at Work

Christophe Van den Bulte

29 citations·0/0 files stored·International series in quantitative marketing

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Management and Organizational Studies Language, Metaphor, and Cognition Organizational Strategy and Culture

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References

1963The Structure of Scientific Revolutions 2003Metaphors We Live By 1983An Evolutionary Theory of Economic Change.1998The Knowledge-Creating Company 1983An Evolutionary Theory of Economic Change 1987The Body in the Mind 1986Images of Organization 1976The Economic Approach to Human Behavior

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1993Objectivity in Marketing Theory and Researcharticle · 13 shared references 2005Metaphorical images of organization: How organizational researchers develop and select organizational metaphorsarticle · 11 shared references 1995Metaphors and competitive advantage: Evaluating the use of metaphors in theories of competitive strategyarticle · 10 shared references 2006Metaphor and the Dynamics of Knowledge in Organization Theory: A Case Study of the Organizational Identity Metaphor*article · 10 shared references 2008Exploring metaphor as an alternative marketing languagearticle · 10 shared references 2011Crafting Strategy: Embodied Metaphors in Practicebook · 10 shared references

Details

Year1994

Typechapter

Published1994-01-01

VenueInternational series in quantitative marketing

ISSN-L0923-6716

Languageen

Citations29

Files0 public / 0

ShelfManagement and Organizational Studies

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doi10.1007/978-94-011-1402-8_13

openalex_workW1004734998

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