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Kawaii as Represented in Scientific Research: The Possibilities of Kawaii Cultural Studies
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Kawaii as Represented in Scientific Research: The Possibilities of Kawaii Cultural Studies (2013)Kawaii as Represented in Scientific Resea…SOFT POWER: ʻCUTE CULTURE’, A PERSUASIVE STRATEGY IN JAPANESE ADVERTISING (2023)SOFT POWER: ʻCUTE CULTURE’, A…Japanese Media Cultures in Japan and Abroad: Transnational Consumption of Manga, Anime, and Media-Mixes (2019)Japanese Media Cultures in Ja…Stigma: Notes on the Management of Spoiled Identity. (1964)The consequences of modernity (1990)An Invitation of Reflexive Sociology (1993)What New World Order? (1992)Japan's Gross National Cool (2002)Recentering globalization : popular culture and Japanese transnationalism (2002)
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  • 2019Japanese Media Cultures in Japan and Abroad: Transnational Consumption of Manga, Anime, and Media-Mixes7 cited
  • 2023SOFT POWER: ʻCUTE CULTURE’, A PERSUASIVE STRATEGY IN JAPANESE ADVERTISING6 cited

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