Grower communication: a winery imperative

Simon A. Somogyi

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Wine Industry and Tourism Agriculture and Agroindustry Studies Horticultural and Viticultural Research

Abstract

Recent developments and trends in the Australian wine industry are intensifying the urgency for better understanding of relationships between grapegrowers and winemakers. In less than a decade, the industry has witnessed an over-supply of grapes, followed by a severe drought.

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