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Vom Produkt- zum Lösungsanbieter · Study

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ChapterVom Produkt- zum Lösungsanbieter

Frank Jacob2015

Chapter2015

Vom Produkt- zum Lösungsanbieter

8 citations·0/0 files stored·Springer eBooks

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Service and Product Innovation Customer Service Quality and Loyalty Corporate Governance and Management

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References

2003Evolving to a New Dominant Logic for Marketing 1953Die Betriebswirtschaft 1994Putting the Service-Profit Chain to Work 2006Service-dominant logic: reactions, reflections and refinements 2007Rethinking Customer Solutions: From Product Bundles to Relational Processes 2008Effect of Service Transition Strategies on Firm Value 2006Charting a path toward integrated solutions 2011A solution business model: Capabilities and management practices for integrated solutions

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2020The New Paradigm: H2H Marketing 2023Planning of Hybrid Portfolios for Industrial Solution Providers in Machinery Engineering

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2016Identifying the right solution customers: A managerial methodologyarticle · 8 shared references 2014Creating multi-vendor solutions: the resources and capabilities requiredarticle · 8 shared references 2015Understanding solutions as technology-driven business innovationsarticle · 8 shared references 2014Service Value als Werttreiberbook · 8 shared references 2011Service & solution innovation: Overview and research agendaeditorial · 7 shared references 2017Using gamification to transform the adoption of servitizationarticle · 7 shared references

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Year2015

Typechapter

Published2015-01-01

VenueSpringer eBooks

Languagede

Citations8

Files0 public / 0

ShelfService and Product Innovation

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doi10.1007/978-3-8349-4681-2_8

openalex_workW1153919196

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