RTE and the Globalisation of Irish Television

Abstract

A study of the structural transformations taking place in Irish broadcasting. It focuses on the broadcasting section generally, but primarily on RTE, as it adjusts to a number of radical changes in the field of forces whose impact began to accelerate in the mid-1990s. The volume takes the form of a critical history of the present and an investigation of the future of broadcasting in Ireland. Its analytical framework is situated within the broader context of contemporary European media policy and trends in the global structure of the cultural industries as they adjust to the deployment of digital compression technology, increasing conglomeration in the media industry worldwide and new regulatory regimes profoundly influenced by the ideology of market liberalism. RTE's work is frequently shrouded in secrecy and mystique, which means that conspiracy theories abound about how it is governed and how it relates to various power centres in Irish life. The work is aimed at increasing the transparency that should characterize public broadcasting and demystifying this national institution that plays such an enormous role in the cultural and political life of Ireland.

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