E-comercio en España: gran potencial

Carlos García

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E-commerce and Technology Innovations Logistics and Transportation Systems Urban and Freight Transport Logistics

Abstract

El comercio electronico en Espana incrementa sus cifras, si bien todavia esta lejos de la media europea. La logistica es clave en su extension y un medio de fidelizacion del cliente, lo que induce a externalizar la logistica interna y se consolida la figura del cuarto socio logistico (4PL).

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