Fashion, from concept to consumer

Gini Stephens Frings

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Fashion and Cultural Textiles Software Engineering and Design Patterns Cultural and Historical Studies

Abstract

I. THE FUNDAMENTALS OF FASHION. 1. Fashion Development. 2. Consumer Demand and Fashion Marketing. 3. Fashion Change and Consumer Acceptance. 4. Fashion Research and Analysis. II. THE RAW MATERIALS OF FASHION. 5. Textile Fiber and Fabric Production. 6. Textile Product Development and Marketing. 7. Trimmings, Leather, and Fur. III. THE MANUFACTURING OF FASHION. 8. International Fashion Centers. 9. Product and Design Development. 10. Apparel Production. 11. Accessory and Fur Manufacturing. 12. Wholesale Markets, Sales Promotion, and Distribution. IV. FASHION RETAILING. 13. Retail Stores. 14. Retail Fashion Merchandising. 15. Retail Fashion Promotion. Appendix: Career Guidelines. Fashion Industry Terminology. Index.

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