E-Business: Revolution, Evolution, or Hype?

Tim R. Coltman · Timothy Michael Devinney · Alopi S. Latukefu · David F. Midgley

152 citations0/0 files storedCalifornia Management Review

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Digital Innovation in Industries Information Technology Governance and Strategy E-commerce and Technology Innovations

Abstract

As the Internet continues to grow in size and capability, many firms are implementing Web-based applications and Internet-derived economic change continues to occur. If this change is revolutionary, now or in the near future, then many managers will be required to rethink their firm strategies and managerial responses in a profound way. On the other hand, if the change is simply evolutionary, it will apply more to some firms than to others, and pre-Internet strategies and managerial responses will still be appropriate in many circumstances. While it is premature to categorize e-business as revolutionary, e-business is not a silver bullet, rather it will be a useful tool for some firms and some tasks. There are a number of key questions firm should ask in order to make sense of e-business.

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References

2019Diffusion of Innovations 1 1985Network externalities, competition, and compatibility 1999The Information Age: Economy, Society and Culture 2000Information Rules: A Strategic Guide to the Network Economy 1999Code and Other Laws of Cyberspace 1998Business Models for Electronic Markets 1999Information Rules: A Strategic Guide to the Network Economy 2000Frictionless Commerce? A Comparison of Internet and Conventional Retailers

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