Web-based Electronic Service Adoption Model (E-SAM)

Abstract

This study examines the use of web -based electronic services. It aims to develop a web -based electronic service model (e-sam) and test its effectiveness and from it develop an understanding about user interaction with websites. In the process constructs are developed to measure user attributes in using web-based e-services. This paper reports a survey which captured 403 responses on user attributes towards a specific university website. This paper concludes by suggesting a conceptual framework for a web-based e-service adoption model (E-SAM).

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