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Advertising and popular culture
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  • 2002WHAT ABOUT THE OLD CULTURAL INTERMEDIARIES? AN HISTORICAL REVIEW OF ADVERTISING PRODUCERS73 cited
  • 2007Advertising and Satirical Culture in the Romantic Period72 cited
  • 1999Projecting the right image: using projective techniques to measure brand image

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72 cited
  • 2001Living with Ambivalence71 cited
  • 2010Gender Role Portrayals in Indian Television Ads67 cited