ANALISIS SWOT KERAGAMAN BUDAYA INDONESIA

Widiastuti Widiastuti

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Cultural and Artistic Studies Cultural and Religious Practices in Indonesia Multicultural Education and Local Wisdom

Abstract

Kondisi Indonesia merupakan negara kepulauan dengan berbagai suku bangsa yang memiliki keragaman pola pikir, seni, religi, pengetahuan, bahasa serta tradisi budaya lokal dengan karakteristik yang unik dan berbeda. Tujuan penelitian ini adalah menelaah keragaman Budaya Indonesia dengan menggunakan analisis SWOT. Metoda yang digunakan adalah kajian pustaka dengan pendekatan deskriptif dan eksploratif. Dapat disimpulkan bahwa: (1) Perbedaan yang timbul dari keragaman budaya memliki potensi sebagai kekuatan membangun bangsa, (2) Kelemahan timbul akibat kekurang pahaman terhadap nilai-nilai budaya menjadi pemicu konflik, (3) Merupakan peluang jika semua pihak saling bekerja sama walaupun berbeda budaya dalam menghadapi globalisasi, (4) Merupakan suatu tantangan untuk merespon dan mengelola persaingan nilai lokal dan global sehingga mampu mempertahankan budaya yang ada. Kata kunci: Keragaman, budaya, analisis swot. Indonesia as an archipelagic country with various ethnic groups which has the diversity of thinking, art, religion, science, languages and traditions of the local cultures with unique n different characteristics. The objective of this study is to analyze the Indonesian cultural diversity by using SWOT analysis. The methods used library research with descriptive explorative approaches. it is concluded that: (1) The differences arising from cultural diversity has the potential as a nation to build strength, (2) The weaknesses arising from the lack of understanding of the cultural values to trigger conflict, (3) The opportunities arise when working together despite the different cultures in order to face the globalization, (4) As the challenges to respond and to manage the value of local and global competition so as to maintain the existing culture. Key words: diversity, culture, swot analisis.

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