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Abstract The service outsourcing sector is often regarded as a driver for economic growth of developing countries. The success story ofIndia in acquiring foreign investments and building local firm capacity has led that many developing countries seek to develop anICT‐driven development agenda.Ghana actively pursues such an agenda with itsICT4ADprogramme that aims at developing a knowledge economy. This paper concentrates on theGhanaian efforts to attract foreign outsourcing firms and develop local firm capacity. While the ambitions are pointed towards servicing Western markets, it is rather the domestic and regional market that attracts foreign investors to invest in theGhanaian outsourcing sector. Second, the paper identifies the symbolic significance of the sector. The service outsourcing sector is often used as a representation of a modernisingGhana and, despite its small size, provides a good illustration of the current optimism on Africa's development potential.
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