References

• 1973The Pricing of Options and Corporate Liabilities29,064 cited
• 1975Judgment under Uncertainty: Heuristics and Biases22,647 cited
• 1987Women, Fire, and Dangerous Things12,688 cited
• 1984Judgment Under Uncertainty: Heuristics and Biases.5,656 cited
• 2002Representativeness Revisited: Attribute Substitution in Intuitive Judgment3,474 cited
• 1995Mental leaps: analogy in creative thought1,612 cited
• 1992Order effects in belief updating: The belief-adjustment model1,591 cited
• 1994Meaningful Brands from Meaningless Differentiation: The Dependence on Irrelevant Attributes445 cited
• 2008Coarse Thinking and Persuasion*394 cited
• 1996Choosing the Wrong Pond: Social Comparisons in Negotiations That Reflect a Self-Serving Bias238 cited
• 1993Investing in Creativity107 cited
• 2004Are Judgment Errors Reflected in Market Prices and Allocations? Experimental Evidence Based on the Monty Hall Problem85 cited
• 2003The behavioral relevance of mental accounting for the pricing of financial options82 cited
• 2008Is the lure of choice reflected in market prices? Experimental evidence based on the 4-door Monty Hall problem25 cited

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