Utilization of Multiple Cues in Paired Comparisons

Abstract

Subjects were given one, two, or three cues with which to make an either-or decision. Certain hypotheses were formulated to describe the subject's thought process in utilizing the multiple cues, and mathematical models were constructed to simulate them. The models were then used on data for the single-cue case to predict performance in the multiple-cue case. Predicted performance “data” were then compared with actually observed data for the same multiple-cue case, thus testing the predictive validity of the mathematical model and the tenability of the corresponding hypothesis.

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